What is included
The workbook includes public post rows, account labels, and basic account-level context for brand accounts.
- Brand accounts: 128,599 posts across 8,781 accounts.
Research
Data Drop / Current release
2026 YTD Instagram Brand Accounts and Posts
A public workbook release for teams that want to inspect posting volume, account labels, and post-level engagement across visible brand accounts.
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Post comments
Brand comments distribution
All brand posts from the current release, one dot per post.